Can Your Company Survive Without You?
Posted on 26. Jan, 2009 by Adam in Business

The recent announcement about Steve Jobs stepping down from the CEO position at Apple created a wave of panic through the tech marketplace and sent Apple stock plummeting 7% immediately afterward. The company employs around 32,000 people, and yet, headlines the next day read: “Will Apple Survive If Steve Jobs Goes?” and “What is Apple’s Future Without Steve Jobs?” In fact, Jobs’ health issues were a carefully guarded secret for months; not just for his own personal reasons, but because Apple’s management knew how the announcement would affect employee’s morale, the public’s view of the company, and the financial support of the shareholders.
In sharp contrast, last year Bill Gates retired as the CEO of Microsoft and focused his attention on his philanthropic foundation. The company is as well known as Apple and far more economically successful; yet Gates’ retirement did not send shareholders into a wild speculation about the future of the Microsoft and whether it would survive in the future without its founder at the helm.
It got me thinking about how difficult it can be to separate a company or product from its founder; and how dangerous it can be for the overall success of a company to create a cult of personality around a single person. As entrepreneurs, we place a huge amount of energy into our businesses. Many of us fund our startups with our own income or savings; we work long hours, many times unpaid. We forfeit vacations, luxuries, and sleep just to make our dreams come true. It is inevitable that we may begin to feel possessive about the companies we create.
But for a company to really succeed there has to be a point when the founder lets it go. I don’t mean that he or she walks away and leaves it to fend for itself; rather, they themselves have to be willing to offer it up as a community project with the combined efforts of many other talented people shaping its ultimate destiny. If the personality and vision of the founder is particularly strong, it can cause employees and even a board of directors to make decisions based more on what they think will please the founder than what is actually in the best interest of the company.
To be fair, there will always be a part of the founder in any organization they have launched. The overall mission of a company involves both monetary success, and very often, a personal vision that is near and dear to the heart of the person who started it up. This can be a continuing source of inspiration as long as it does not trump the actual primary basis for the existence of a business in the first place: to make money and expand itself.
When a company that is 32 years old with a net worth of almost $5 billion provokes questions about its ability to survive the retirement of a single individual; anyone who is currently struggling to establish a company should stop and think about the kind of foundation they are laying for long term success.
What things do you do to insure the long term success in your business ventures?
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Mikael
26. Jan, 2009
Being involved primarily in smaller niche websites I don’t face the problem of these being linked to me personally (I even use different names at times). But on the other hand the business wouldn’t survive without me because systems, procedures and employees are not yet in place.
However I’m building it all while constantly remembering that the businesses needs systems and outsourcing. Maybe it’s because I’m lazy by nature… :)
SEO Tips
26. Jan, 2009
Great article very relevant to todays economic conditions and the internal problems of companies throughout the world.
My opinion is that any MNC can survive without the help of one person however smaller niche companies or less growth companies will probably find it more difficult.
Jeremy
26. Jan, 2009
Very good post that business owners should reflect on. It is something that I haven’t done in the past but I am building a new business and it is one of my focuses. I want to create business systems that can run without me. This gives you much greater flexibility while you want to remain working and makes it much easier when you want to “fade into the sunset”. Great book for getting into this thinking is the E-Myth Revisited.
Great post! Thank you
Jeremy Lattimore
Jaspar Weir
26. Jan, 2009
Interesting article.
What do you think is the reason for the different public response of apple and microsoft?
My instinct was the perception of apple as a more “innovative” company than microsoft. Innovation is generally tied to an individual, not a corporation. I think jobs is perceived as more innovative than Gates, thus important to innovation.
Busby A SEO Testing
27. Jan, 2009
if the economic condition continues as it is now, i am not sure if my company would survive without me.
cmiiw
Classifieds
31. Jan, 2009
It will only succeed with out the founder, if the founder can find someone he trusts to replace him and make sure that he is doing the right work for his company. Most cases a new CEO will take over and it will still be as successful as it was before but sometimes it isn’t