Archive | June, 2010
How to Generate More Referral Business
Getting new business is a constant struggle for many small companies. A lot of companies market aggressively and spend a lot of money to increase brand awareness and reel new customers in. Marketing is certainly important, but when you’re an entrepreneur on a tight budget, it’s also important to make sure you’re getting the best... Read More
20 Tips for Writing Great AdWords Copy
Make no mistake. Copywriting is the glue that holds an AdWords campaign together. You can have the right keywords, place the right bids, and even have great products and services, but if you don’t have powerful copy, your campaign stands little chance of being successful. When it comes to writing AdWords copy, there are 2... Read More
Great Royalty Free Images – Why They Matter, and Where to Get Them
We’ve all heard the cliché, “A picture is worth a thousand words.” While it’s an overused phrase, the reason it’s used so much is that it’s absolutely true. Pictures communicate to us better than words alone can. They elicit feelings and emotion; they can explain complex concepts at a glance; and they can make an... Read More
How to Stalk Your Customers Like a Pro
Imagine going into your local electronics store, Joe’s Electronics, to look at a new flat-screen TV. You check out the various models, talk with a sales person, and decide to think it over. You’ve heard Best Buy has some good deals, and maybe you’ll head over there tomorrow to see what they’ve got. As you... Read More
3 Steps and 3 Resources for Finding Profitable Niches
Finding a profitable niche is the best way to make money online without working in a highly competitive market. For those who want to make money without competing with the “big dogs” then learning how to find profitable niches is a lesson that shouldn’t be missed. Learning how to find profitable niches becomes something that... Read More
5 Tips for Fueling the Entrepreneurial Flame
Whether it was yesterday or fifteen years ago, at some point, you’ve felt – perhaps many times – that spark of inspiration and the rush that goes with it: The feeling in your gut that you’re onto something big, and nothing can stop you. No one ever said starting and running a business was easy... Read More
Should Entrepreneurs be Thankful for the Recession?
It seems like for the past couple of years you can’t look at any list of the day’s news headlines without finding at least one story about the down economy, jobless rates, and all the challenges that go along with them. And while the media is notoriously negative and loves to over-dramatize things, there’s no... Read More
Do You Have a Business Plan? What About a Life Plan?
We talk a lot about business plans. What should they include? Should they be 50 pages or just 1 page? Should you pay someone to create it, use a template, or do it yourself? One thing you don’t see as much discussion about is what you need to do before creating a business plan. Unfortunately... Read More
4 Easy Steps to Automate Your Online Sales Process
So you’ve got your blog up and running, you’re starting to gain a following, and you want to capitalize on your growing popularity. One of the best ways to do that is by creating products around whatever your expertise is. Your followers obviously like what you have to offer, so whether it’s through e-books, audio... Read More
How to be Successful at All You Do – 7 Crucial Personality Traits
Judging from the number of self-help and business books sold every year, millions of people want to know what it takes to be successful in business and in life. Of course we do. Especially if you define success as abundance in all areas – not just money – then being “successful” is what life’s all... Read More
5 Steps to Conducting a Wildly Successful Webinar
If you have information you want to deliver to any group of people – customers, prospects, colleagues, etc. – conducting webinars is a great way to do it. In fact, webinars offer tremendous advantages over many other delivery methods. Webinars can be offered for free to get people interested in what you have to offer;... Read More
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Adam & Matthew Toren
Matthew and Adam Toren are brothers, serial entrepreneurs, investors, and mentors.
For nearly 20 years, Matthew and Adam have provided instruction in management concepts, marketing, and finance to emerging and distressed small businesses. They currently own and operate a successful media company, which includes several online properties and print publications.
The Toren Brothers are also the authors of the award-winning book, Kidpreneurs: Basic Principles of Entrepreneurship for Kids aged 6 to12 years old and founders of YoungEntrepreneur.com, one of the largest online entrepreneur communities.
