Philips Livable Cities – Latest to Reward Great Ideas
Posted on 13. Aug, 2010 by Matthew Toren in Entrepreneurship
If you think of corporate America as cold, hard, and uncaring, you’re not alone. But several big companies have stepped up recently to prove they too have heart and want to help make our world a better place to live in.
The latest company with such a goal is Philips. Known for their electronics manufacturing of everything from MRI machines to big screen TVs, Philips has recently announced The Philips Livable Cities Award. This global initiative is designed to encourage and promote practical, achievable ideas for furthering the health and well-being of those living in cities throughout the world. As urbanization continues to spread throughout the world, and cities become more populated, common problems arise. Social, economic, and environmental challenges are growing rapidly and will continue to plague urban centers as populations become denser.
Philips recognizes that these issues require innovative solutions that will more than likely be presented by people within the entrepreneurial community. That’s why they’ve launched the Livable Cities initiative and are seeking input from those within that community.
So what do you get for solving the world’s problems? When you enter the Philips initiative in one of three categories (Healthy Lifestyle at Work & Home, Independent Living, or Well-being Outdoors), you have a chance to be awarded one of three grants, totaling $125,000, to help translate your idea into reality. Entries will be accepted through October of this year, reviewed by an international panel of experts, and awards will be announced in April of 2011.
So, do you have a simple idea that could improve the health and well-being of people living in cities? What are you waiting for? Watch the video to learn more, and then click this link to get started: www.because.philips.com
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14 Responses to “Philips Livable Cities – Latest to Reward Great Ideas”
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Carlton
13. Aug, 2010
That’s a really good news from Philips. I hope that other companies like CaterPillar, Samsun and Sony would also do the same efforts.
Jen
13. Aug, 2010
Its always refreshing to hear or see that a large company is trying to reach out to help those in need. Nice video as well! Looking forward to seeing more companies jumping in on the ‘giving’ trend!
Computer Tips Tricks
14. Aug, 2010
Great idea from Philips.
JohnAtBlogtrepreneur
14. Aug, 2010
Thanks all for commenting. It is definitely nice to see Philips and other companies (like Pepsi) stepping up and rewarding entrepreneurs and others with great ideas. They’ve got the deep pockets, so it’s important they set the bar for giving back.
car battery
15. Aug, 2010
This is a good initiative from Phillips and something for more companies to follow. Big city life has its share of problems and issues and they’re increasing every day without any good solution on the horizon as of yet really.
Growing Sales Revenue
15. Aug, 2010
Really great showing here by Phillips. I think it should be followed by lot of companies. Video is really awesome and having good information. thanks for sharing with all.
David Winston
15. Aug, 2010
Great to read about a program that is rewarding creativity and ingenuity, as well as dedication to improving life in your hometown. I’ll be curious to see the entries that vye for the finals.
Bidet
16. Aug, 2010
Its great to see big companies are helping out and reward good ideas. Its good publicity for the company and plus it helps people out. Its a win win.
tires
16. Aug, 2010
Great to see Phillips doing this, hopefully more companies step up their games and do what Phillips is doing!
Till then,
Jean
Desi baba
17. Aug, 2010
Great effort phiplips,you have strong motivation and adore ro do it,big companie should follow you
Andrew @ Blogging Guide
17. Aug, 2010
Nice move from Philips! The only idea running in my mind so that we can improve the health and well-being of people living in cities is to try walking instead if using the car always. And to try eating natural food instead of those found in supermarket shelves with preservatives and what-not that is really hazardous to health as well as to the environment. We really should be more environment-friendly and people-friendly.
Laptop Briefcases
19. Aug, 2010
Despite this initiative likely being mainly a publicity gimmick, it is a good idea. If all of the top companies could give back more a lot of problems could be solved and daily life could be improved. It’s similar to how some of the top billionaires are pledging to donate substantial amounts of their fortunes to various charities.
JohnAtBlogtrepreneur
20. Aug, 2010
@Laptop: I’m with you. More large corporations need to contribute to society in a positive way. In fact a multi-national like Philips could probably come up with more than $125k for an initiative like this, but it’s a start.