Archive | January, 2012
Money From Your RSS? A Feedburner Alternative Worth a Closer Look
This is a sponsored post. All opinions are 100% my own. Our relationship with RevResponse goes back to 2008, when we posted a review of their B2B Publisher Network. We like these guys, and we’re always interested in what they’re up to. So when we heard about a new product they’re rolling out that’s a... Read More
11 Proven Keys for Getting Your Emails Read
You’ve read about the importance of having a strong email list, so you’ve worked hard to build up a big list, and you’re ready to start marketing to them. It’s wonderful if you can get your emails out to a broad audience, but there’s more to effective email marketing than just having a lot of... Read More
How to not be Scammed by an SEO Firm
Many marketing companies (those you find online and those who call you unsolicited) claim that they can do search engine optimization (SEO) for your website. The fact that they can do something that sounds so complicated is already enticing. Before paying someone for SEO services, keep this in mind… Overpriced Services At its core, search... Read More
How to Sell With Numbers
Just because consumers buy something, doesn’t mean that they are not profiting from their purchases. For example, someone who is considering buying an iPad looks at the benefits the iPad has to offer (wireless internet, gaming, easy to use interface, etc.) and decides that he or she would spend up to $800 for such a... Read More
Will an Incubator Help Your Business Take Off? The Short Answer: It Depends.
It sounds like a match made in heaven. Entrepreneurs with good ideas but limited capital and experience meet an accelerator/incubator filled with low-cost space and startup services along with knowledgeable experts to mentor them through. Entrepreneurs get support and a community builds a stronger business environment and more jobs. It can work that way, but... Read More
JoinUniverse.com: A Lesson in Flexibility
Determination is often a good thing, but if you’re so focused on executing your original vision that you fail to adjust your plans when necessary, it can mean failure in short order. So one of the most important traits an entrepreneur can have is flexibility. True flexibility means being able to quickly adapt to the... Read More
6 Steps for Effective SEO Planning for Your Blog
Search Engine Optimization (SEO) is the most important tool a blogger can use to generate visits to your site – and revenue to your bottom line. The best thing about optimizing your SEO is that it can come at no cost. If you’re trying to increase your traffic and revenue, it’s imperative to build a... Read More
How is Gen-Y Using Facebook? Survey Results Might Surprise You
If you’re between the ages of 18 and 29, you’re part of “Gen-Y.” And as part of that generation, you make up a large part of the 750 million+ Facebook community. A new study, conducted by Millennial Branding, looked at more than 50 million Facebook data points from Identified.com, and the results were very interesting – to say the... Read More
10 Reasons Every Small Business Needs to Brand with a Logo
Pretty much every marketing and business expert strongly encourages the owners of small businesses to “brand” their companies with a logo, as well as marketing materials that are consistent across all channels. But what’s the reason behind this advice? The bottom line is that a logo and consistent marketing materials can actually make a huge... Read More
Optimize This! What You Need to Know About Search Engine Optimization
As an entrepreneur, you probably operate at lightning-fast speed. You’re trying to cram so many things into one day that you barely have time to breathe, let alone eat. In fact, you’re pretty sure you forgot to wear underwear last Wednesday. At some point, each entrepreneur comes to the realization that he/she doesn’t have the... Read More
Pay Per Lead Affiliate Program by LeadsMarket.com – Review
This is a sponsored post for LeadsMarket.com. All opinions are 100% my own. As the writers of Blogtrepreneur.com and several other websites that are monetized through ads and affiliate programs, we are often asked for our opinions of various programs. Recently, we were referred to a pay-per-lead payday loan affiliate program, from LeadsMarket.com, and we... Read More
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Adam & Matthew Toren
Matthew and Adam Toren are brothers, serial entrepreneurs, investors, and mentors.
For nearly 20 years, Matthew and Adam have provided instruction in management concepts, marketing, and finance to emerging and distressed small businesses. They currently own and operate a successful media company, which includes several online properties and print publications.
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