Whenever a brand is implementing a new form of advertising, there are three mandatory questions that they must answer. The first one pertains to the type of ad that they will be running. Given the seemingly endless number of alternatives, it is not surprising that some companies take a while to figure out the most […]
Continue readingEntrepreneurs are used to thinking outside the box when to create a new venture, but a great business concept needs to have a keen identity to show to the world. This identity icing on your start-up cake is your brand, and it’s most of the reason why people will pay hundreds more for a celebrity […]
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