About Adam
Put the Customer First, Even When They Are Leaving You.
As we know, it’s all in the list. List building is so, so important for any online enterprise, as it gives you the opportunity to keep in touch with those ever so fleeting visitors to your site. A workable list building campaign will go out of its way to entice the visitor, offering an unbelievable... Read More
Top Hits on Microsoft’s Bing
In order of importance, here are the top Bing trending topics of the year: 1. Michael Jackson 2. Twitter 3. Swine Flu 4. Stock Market 5. Farrah Fawcett 6. Patrick Swayze 7. Cash for Clunkers 8. Jon and Kate Gosselin 9. Billy Mays 10. Jaycee Dugard No real surprises for the number one, sad news... Read More
Why You Don’t Need Chrome OS
Not everything that Google touches turns to gold, far from it it would seem. In certain opinions, the web behemoth appears to be hard at work devising solutions to problems that people don’t really have. While the company is known, quite rightly so, for being cutting edge and innovative, some of the concepts and ideas... Read More
Use Affiliate Marketing To Attract Customers Who Would Not Otherwise Find You
Affiliate marketing has been one of the growth areas of the Web in recent years. Sellers of goods and services understand the power of third party endorsement and know that a concerted affiliate marketing campaign could reach many more potential clients than a simple in-house initiative ever could. Anyone involved in e-commerce should consider an... Read More
9 Predictions for 2010
Where were you when we welcomed the new millennium? It seems quite quaint to look back at that moment and remember our fears. Computerized technology would fail everywhere as it would not be able to adapt and recognize the arrival of the new century. Fast forward ten years and our online lives have changed beyond... Read More
Use Your Website To Get Purchasers to Your Physical Store
As we transition more toward a virtual world, it is quite amazing to see that more than 50% of “bricks and mortar” businesses do not yet have a web presence. As potential consumers use Internet search engines to do their research before they go out into the real world, those companies without a website risk... Read More
Try Brizzly to Manage Your Lists
Guess what? Twitter is making more and more sense, at least when you integrate some new applications and platforms. Brizzly, a web-based social media reader may be in beta – invite mode only right now, but it promises to elevate the usability of Twitter and even make it, dare I say it, more Facebook-ish. Brizzly... Read More
Enhance Your Blog with Apture
I recently came across a WordPress plug-in that really puts a bit of spice into your blog postings. In fact, this is one of the most useful plug-ins that we have seen in a long time. Apture basically allows you to insert any form of multimedia or file within your blog post very simply. Once... Read More
Take Google Analytics to the Next Level
Testing and tracking are two of the most important parts of any Internet marketing campaign, yet a large number of people choose to ignore, partly because they don’t fully understand how to go about doing it and partly because they are too engrossed in just trying to get hits and conversions. There are a variety... Read More
How to use Twitterfeed Effectively
Twitterfeed has long been one of our favorite Twitter tools and is certainly one of the most productive. The guys who run it are very proactive as well and are constantly tinkering and updating its makeup. They boast 350,000 users, including the White House and recent changes to the architecture mean that feeds will be... Read More
The British Bike that Can
Step off the train in London during rush hour and you will see a swarm of be-suited businesspeople mounting odd little fold-up bicycles. While the average person may not have considered it, a folding bicycle is an impressive feat of engineering. It needs to be easily collapsible yet maintain alignment to offer a comfortable and... Read More
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Adam & Matthew Toren
Matthew and Adam Toren are brothers, serial entrepreneurs, investors, and mentors.
For nearly 20 years, Matthew and Adam have provided instruction in management concepts, marketing, and finance to emerging and distressed small businesses. They currently own and operate a successful media company, which includes several online properties and print publications.
The Toren Brothers are also the authors of the award-winning book, Kidpreneurs: Basic Principles of Entrepreneurship for Kids aged 6 to12 years old and founders of YoungEntrepreneur.com, one of the largest online entrepreneur communities.
