About Matthew Toren
Matthew Toren is a serial entrepreneur, mentor, investor and co-founder of YoungEntrepreneur.com. He is co-author, with his brother Adam, of Kidpreneurs and Small Business, BIG Vision: Lessons on How to Dominate Your Market from Self-Made Entrepreneurs Who Did it Right (Wiley). He's based in Vancouver, B.C.
The Top 3 Travel Sites
How many hours did you work last week? What about the week before, and the week before that? Yes, we know the life of an entrepreneur seems to revolve around work from dawn to dusk and it doesn’t stop there. When was the last time you took a vacation? Seeing as you are probably way... Read More
Ways to Increase the Value of LinkedIn
LinkedIn is one of the staples of the professional business world. The network is purported to have more than 8½ million members, all professionals from around the world in no less than 130 industries. It is held in very high regard and recruiting managers use its platform to head hunt their next superstars. It is... Read More
Tomorrows Adults…How Teenagers Access the Media and How You Can Reach Them
Marketers who do not pay attention to the buying habits and general activities of the teenager of today do so at their peril. Teenagers may not have the buying power necessary to cause marketers to salivate, but they represent the adults of tomorrow and some of the amazing trends that are emerging from the world... Read More
The Top 3 Car and Auto Sites
For a product that is such an integral part of our life today, don’t you think that it is surprising to see the demise of the automobile as we know it, almost before our very eyes? It is probably fitting that for a country credited with inventing the automobile – or certainly bringing it to... Read More
Converse for Profit
It has long been said that “word of mouth” promotion is far superior to any other. Some advocate that, in a mature business, more than 50% of all sales can be attributed to good reviews and recommendations. Networking is an essential requirement for small business and the importance of human interaction can be seen on... Read More
Can You Make Money with the New AdSense Applications for iPhones and Other Mobile Devices?
We might have known that it would only be a matter of time before the ubiquitous Google AdSense machine started to tie in to the mobile applications market. There has been a predictable explosion in interest for smartphone applications and it would seem that the sky is the limit. Downloadable applications proliferate for Apple iPhone... Read More
The Top 3 Connecting With Friends Sites
Social networking sites sprang to prominence in 2005 following the widespread acceptance of MySpace and then Facebook. Whilst these big players continue to dominate in the arena of general social connectivity, we have drilled down a little bit more to look at sites that specialize in connecting you with old friends. We were surprised to... Read More
The Best WordPress Plugins for SEO and Marketing
WordPress is one of the most widely used blogging and publishing platforms on the Internet. WordPress has a wide variety of plugins that gives sites a much-needed boost in the search rankings. Plugins (or add-ons) are software modules that add special features or services to a larger system. These plugins are geared specifically for SEO... Read More
How To Make Your Office Greener
There was a time when energy conservation, climate change, and global warming were all just “buzz” words. Not anymore, however, as we are subject to alarming statistics that tell us, in graphic detail, what we have to show for our collective bad behavior over the decades. No longer do we just pay lip service to... Read More
Put on Your Marketing Hat: Strategic SEO Link Building That Works
You can spend hundreds of hours hunting down ways to build links. How does that help your company at the end of the day? Link building can turn into a wild online goose chase AND you waste a lot of time and energy in the process. It’s time to put on your marketing hat and... Read More
Double Your Sales: Boost Your Conversion Rate with Google Website Optimizer
Have you recently seen a decline in your online sales orders and don’t know why? If you are looking for a website optimizing tool that improves lagging conversion rates, it’s time to take that next step with Google Website Optimizer. Conversion rate is the percentage of visitors to sites who take a “desired action.” Your... Read More
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Lessons on How to Dominate Your Market from Self-Made Entrepreneurs Who Did it Right
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Adam & Matthew Toren
Matthew and Adam Toren are brothers, serial entrepreneurs, investors, and mentors.
For nearly 20 years, Matthew and Adam have provided instruction in management concepts, marketing, and finance to emerging and distressed small businesses. They currently own and operate a successful media company, which includes several online properties and print publications.
The Toren Brothers are also the authors of the award-winning book, Kidpreneurs: Basic Principles of Entrepreneurship for Kids aged 6 to12 years old and founders of YoungEntrepreneur.com, one of the largest online entrepreneur communities.
