About Matthew Toren
6 Keys for Branding Success
It’s very important to realize that your brand is one of the most important aspects of your business. It can differentiate between visitors and buyers, and can also be the determining factor for success or failure. As with any other project, there are several things to consider when building a successful brand for your company.... Read More
5 Common Entrepreneurial Mistakes to Avoid
There’s no mystical secret when it comes to being a successful business owner. There is certainly no definite set of rules to follow, either. However, you can learn a lot from entrepreneurs who have tried, failed, and finally succeeded before you. We are all bound to make mistakes along the way, and there’s so much... Read More
Dealing with Negative Feedback on Your Site
In today’s market, businesses are no longer dictating to, but rather listening to and conversing with their customer base. By opening your company up for this type of conversation, you’re also leaving the ability for unhappy customers to complain. And they will often do so very loudly and publicly. In cases like this, what should... Read More
Simple Principles for Using LinkedIn to Drive Sales
Networking is relevant to all types of individuals and companies. And a perfect example of the power of networking can be found in the website LinkedIn. Over 80 million professionals currently use LinkedIn for professional networking. Regardless of your field of expertise, you likely have business questions that you would like to have answered by... Read More
What’s the deal with Firepole Marketing? (And their $1,000/month guarantee!)
In case you haven’t noticed, all of a sudden the whole wide web is buzzing about Firepole Marketing. Danny Iny, who’s the Firepole Marketing outreach guy, is on every blog you can think of – Copyblogger, Problogger, ThinkTraffic, Freelance Switch, LifeHack… you name it, he’s there. And everyone is talking about their marketing training program.... Read More
How to Surf Locally – Without Being Local
This is a sponsored post, written by me. All opinions and views are 100% my own. One of the most significant changes the internet has brought about has been the ability to easily communicate with people around the world instantly. It used to be that pen pals from different countries would write to each other... Read More
5 Smart Tactics for Rapid Business Growth
Growing fast isn’t always what’s best for a company. In fact, some companies have actually failed because they expanded too rapidly. But most companies welcome growth, because it can be a great thing when the time is right. In fact, every business that wants to continue thriving should have growth goals. Whether you want to... Read More
Success is in Your Hands! 7 Keys to Making it Happen
Chances are that we’ve all known a person who seems like they’ve got some sort of magical touch, because everything they touch turns to success. But that isn’t the case for the vast majority of us. Most people have to put a lot of dedication, time, and effort into something before we can consider it... Read More
Catering to Four Online Buyer Types
When you’re building a business website, your goal should be to decide on the right style, atmosphere, and content that will improve sales. This isn’t always an easy goal to achieve. You need to think about who’s going to be reading your content – keeping in mind that people tend to skim the page for... Read More
6 Key Traits for Entrepreneurial Success
Over the years, we have profiled a lot of successful entrepreneurs, and we’ve asked almost all of them for their definition of success. The range of answers is interesting, and it illustrates something that we all know: success is different for everyone. For some, success must include having a boatload of money in the bank;... Read More
5 Must-Haves for Marketing Your Local Business Online
Back in the 90’s, the Internet was a big mystery to most people. And almost two decades later… the net is still a big mystery for a lot of people. With the growth of websites like Facebook, Twitter, Google, and countless other sites, dealing with marketing your business online can seem more overwhelming than ever.... Read More
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Adam & Matthew Toren
Matthew and Adam Toren are brothers, serial entrepreneurs, investors, and mentors.
For nearly 20 years, Matthew and Adam have provided instruction in management concepts, marketing, and finance to emerging and distressed small businesses. They currently own and operate a successful media company, which includes several online properties and print publications.
The Toren Brothers are also the authors of the award-winning book, Kidpreneurs: Basic Principles of Entrepreneurship for Kids aged 6 to12 years old and founders of YoungEntrepreneur.com, one of the largest online entrepreneur communities.
