Archive for 'SEO & Rank'
Quit Wasting Time on SEO
Posted on 02. Jun, 2010 by Matthew Toren.
Now hold on… Before you think I’ve lost my mind, notice the title doesn’t say “Don’t do SEO” or “SEO Doesn’t Matter.” In fact, spending quality time on SEO is anything but a waste of time. It’s no secret that search engines are the primary source people use to find your site, and it’s also [...]
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12 No-Cost Tools to Help Improve Your SEO
Posted on 10. Mar, 2010 by Matthew Toren.
Even to some who have been online for years, SEO can be somewhat of a mystery. While there are a lot of differing opinions on the techniques that are the most effective for getting your site to the top of the search engines, there’s no doubt that a key factor in your success is being [...]
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All the Latest Tools to Improve Your Website
Posted on 12. Oct, 2009 by Adam.
While you may sometimes feel that the world of Internet marketing is reaching a saturation point, there is a lot to be said for this explosive growth. It is not likely that the market will be saturated any time soon given the ratio of people who are just discovering the media on a daily basis, [...]
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I’m Frustrated with DIY SEO! Should I Buy Tools or Pay an SEO Company?
Posted on 03. Sep, 2009 by Adam.
After spending a couple frustrating hours of building links, submitting articles, researching key words and fine tuning the copy on their sites many of us are ready to throw in the towel. Search Engine Optimization seems pretty straight-forward, the thing that keeps most of us from doing it is the immense number of excruciatingly boring [...]
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SEO Best Practices: Page Titles, Meta Description, and Meta Keywords
Posted on 20. Aug, 2009 by Adam.
When it comes to onsite optimization, you need to put on your SEO marketing hat. The following guidelines show you how to create optimized page titles, meta descriptions, and meta keywords. Don’t forget quality body copy! If you follow these specific guidelines, you’ll soar to #1 in Google in no time! A page title holds [...]
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The Best WordPress Plugins for SEO and Marketing
Posted on 09. Jul, 2009 by Matthew Toren.
WordPress is one of the most widely used blogging and publishing platforms on the Internet. WordPress has a wide variety of plugins that gives sites a much-needed boost in the search rankings. Plugins (or add-ons) are software modules that add special features or services to a larger system. These plugins are geared specifically for SEO [...]
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Put on Your Marketing Hat: Strategic SEO Link Building That Works
Posted on 07. Jul, 2009 by Matthew Toren.
You can spend hundreds of hours hunting down ways to build links. How does that help your company at the end of the day? Link building can turn into a wild online goose chase AND you waste a lot of time and energy in the process. It’s time to put on your marketing hat and [...]
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SEO Outperforms Print Media
Posted on 06. Jul, 2009 by Adam.
In times of recession, one of the first things that corporate bean counters tend to reduce is their spend on advertising and marketing. Of course we know that this should be one of the last things to go! In some instances, though, it appears that a new trend is emerging. Companies appear to be shifting [...]
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Double Your Sales: Boost Your Conversion Rate with Google Website Optimizer
Posted on 02. Jul, 2009 by Matthew Toren.
Have you recently seen a decline in your online sales orders and don’t know why? If you are looking for a website optimizing tool that improves lagging conversion rates, it’s time to take that next step with Google Website Optimizer. Conversion rate is the percentage of visitors to sites who take a “desired action.” Your [...]
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SEO companies are still in great demand
Posted on 24. Jun, 2009 by Matthew Toren.
It seems that the recession is not having a negative effect everywhere. The field of SEO appears to be hardly hit at all. Recent studies carried out within the field of search engine optimization in the UK show that demand has continued to accelerate right through the worst of the current downturn. Demand for search [...]
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Yahoo might be losing sleep over drop in earnings
Posted on 06. May, 2009 by Matthew Toren.
We are always talking about Google, as clearly, this is the place where everyone wants a front page listing – but today I wanted to highlight something I read in the news recently about one of the Google rivals – Yahoo (founded by a couple of Young Entrepreneurs!). Yahoo executives are most likely losing sleep [...]
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The Google Workout
Posted on 27. Apr, 2009 by Matthew Toren.
With Google algorithms changing almost daily, it seems there is now a huge question mark over whether page rank really matters. If you have a high page rank site with very little traffic – the actual value of this is significantly less than that of a site with high traffic and low page rank. The [...]
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Keeping Your Social Media Organized
Posted on 16. Feb, 2009 by Adam.
If you are like me you jumped into social media with both feet, taking recommendations from friends about which sites were the best to participate on. Before I knew it, I had membership on more than forty social networking sites—everything from MySpace and Facebook to YouTube and FLICKR. There is really no end to the [...]
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Twittiquette – The Do’s and Dont’s of Twitter
Posted on 10. Feb, 2009 by Adam.
Twitter has set the social media world on fire. It is fast, effective, and even the most stodgy internet user must admit that it is pretty fun. The idea, of course, is that you build your own community of people with similar interests and exchange short 140 character messages with them on any and every [...]










