Tag Archives | e-commerce
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Which Ecommerce Platform is Right for Me?
Many SMB owners are often stumped when it comes to choosing an ecommerce platform that is right for their needs. There are several different options available, depending on the type and size of business, the technical ability of your team and your budget. Do you want to be able to modify every last detail, or... Read More
9 Tips for Maximizing Your E-Commerce Platform
Within the last decade, e-commerce has crept its way into our daily lives as the Internet market has boomed. Online stores pop up every day, making it difficult for retailers to distinguish themselves among the masses. How can you make your mark in the e-commerce realm and avoid the common missteps of many entrepreneurs? Here... Read More
Sifting Through the Spam: How to Ensure Your Company’s Cyber Legitimacy
Spam is subjective. Broadly defined, it refers to all business outreach. When it comes down to individual definitions of spam, some people are more discerning than others. You might think that anything involving a Nigerian oil baron and his generous offer to share five billion dollars with you is spam. Or you might go with... Read More
Must-Have SEO Tools for Small Businesses
Search engines are essential for getting your site noticed; however, it is a huge challenge to optimize your site when you don’t have the resources or tools necessary. With these tools you can optimize your page both on and off site. On-Site Optimization On-site optimization takes into account the factors on your website that you... Read More
How to Surf Locally – Without Being Local
This is a sponsored post, written by me. All opinions and views are 100% my own. One of the most significant changes the internet has brought about has been the ability to easily communicate with people around the world instantly. It used to be that pen pals from different countries would write to each other... Read More
Catering to Four Online Buyer Types
When you’re building a business website, your goal should be to decide on the right style, atmosphere, and content that will improve sales. This isn’t always an easy goal to achieve. You need to think about who’s going to be reading your content – keeping in mind that people tend to skim the page for... Read More
HP Simplifies Software Performance Testing
To anyone not in the business of creating SaaS applications or other software products, it might seem like a fairly easy prospect, as long as you know the programming language. What many don’t consider is the amount of testing that must go into any software before it is ready for the public to see. It’s... Read More
BBC’s Technology of Business – Fashion Playing Catch-up
What do you do when your industry has taken longer than most to jump on the Internet technology bandwagon? If you’re in the fashion industry, you play catch-up – and then some! Fashion might have taken longer than some to embrace the Internet, but they’ve come a very long way in a short time. The... Read More
A Password Promise: Make it Good or Risk Losing it All
Passwords can be such a time-consuming annoyance. Wouldn’t you agree? It seems like no matter where we go or what we do, we’re being asked for a password or PIN. Remembering all of our passwords and PINs is a pain, and when we need to come up with a new password, it’s difficult to think... Read More
3 Things You Thought Mattered – And What Really Matters
There’s no denying that the Internet, including Social Media, has significantly changed the way people do business. The attitudes of customers as a whole have shifted, and the power is moving into the hands of those customers more and more every day. While some of the changes brought about by the move to online communications... Read More
4 Easy Steps to Automate Your Online Sales Process
So you’ve got your blog up and running, you’re starting to gain a following, and you want to capitalize on your growing popularity. One of the best ways to do that is by creating products around whatever your expertise is. Your followers obviously like what you have to offer, so whether it’s through e-books, audio... Read More
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Adam & Matthew Toren
Matthew and Adam Toren are brothers, serial entrepreneurs, investors, and mentors.
For nearly 20 years, Matthew and Adam have provided instruction in management concepts, marketing, and finance to emerging and distressed small businesses. They currently own and operate a successful media company, which includes several online properties and print publications.
The Toren Brothers are also the authors of the award-winning book, Kidpreneurs: Basic Principles of Entrepreneurship for Kids aged 6 to12 years old and founders of YoungEntrepreneur.com, one of the largest online entrepreneur communities.