Tag Archives: google

How to Make an AdWords Friendly Squeeze Page

How to Make an AdWords Friendly Squeeze Page

Posted on 29. Nov, 2011 by .

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“Sign up now to get your FREE money making success kit!” You’ll see less and less of these headlines on squeeze pages which attempt to gather emails through hype-like offers. Gone are the days of content-less squeeze pages, whose only options upon entering the landing page are the “sign up” and back button. If you [...]

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Stats that Matter: The Site Traffic Numbers You Need to Know

Stats that Matter: The Site Traffic Numbers You Need to Know

Posted on 28. Jun, 2011 by .

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If you have a website that you’ve been trying to grow, chances are you’ve been using tracking tools like Google Analytics to track visitors to your site and to see what they’re doing while there. Using analytical tools is a terrific idea, but can be confusing to those who aren’t as technologically savvy. Having an [...]

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Monitor Your Rankings with Google SERP Checker

Monitor Your Rankings with Google SERP Checker

Posted on 06. May, 2011 by .

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Every website owner wants to monitor how well they are doing with their SEO rankings.  Google’s algorithm is so complex and constantly changing that you need to keep experimenting.  However, it is essential that you check how those practices actually influence your rankings.  Fortunately, there are tools available to help you. The SERP tool allows [...]

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Stuck in Sandbox

5 Keys for Staying Out of the Sandbox

Posted on 28. Oct, 2010 by .

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Have you ever wondered if your blog is being affected by the Google duplicate content penalty?  Obviously, if you’re plagiarizing content or simply aggregating RSS feeds, and that’s your game, you can expect this to happen.  But you might be affected by this or other ranking-killing issues without even knowing it.   By looking through the [...]

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Outstanding Search Engines that aren’t Google

Outstanding Search Engines that aren’t Google

Posted on 26. Oct, 2010 by .

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Some of the very core utilities of the Internet are search engines. Whether it is for business or pleasure, people are using the Internet to seek out information at staggering rates. For example, on Google, 34,000 searches occur each and every second!  Google has become the default search engine in web browsers and mobile devices [...]

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Copywriting for AdWords

20 Tips for Writing Great AdWords Copy

Posted on 29. Jun, 2010 by .

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Make no mistake. Copywriting is the glue that holds an AdWords campaign together. You can have the right keywords, place the right bids, and even have great products and services, but if you don’t have powerful copy, your campaign stands little chance of being successful. When it comes to writing AdWords copy, there are 2 [...]

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Search Engine Marketing

Search Engine Marketing – The Basics on Getting Started Today

Posted on 16. Apr, 2010 by .

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There are many ways to drive traffic to your website, ranging from free methods, like social media, to very expensive approaches, like buying banner advertising.  Somewhere in the middle is Search Engine Marketing (SEM).  While this method is never free, you can decide how much you’ll spend, and that number can literally go as high [...]

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Marketing Trends

Online Marketing Trends for 2010

Posted on 15. Jan, 2010 by .

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We’re often asked where we see trends emerging and especially at this time of year, with a virtual clean slate ahead of us. 2009 was certainly a revealing year and if nothing else, helped to show us how Internet marketing is here to stay, as the industry in general trended upward during the brutal recession. [...]

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Ask the Right Questions and Get The Most From Google Analytics

Posted on 30. Dec, 2009 by .

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Google Analytics is arguably one of the company’s most beneficial tools (and they have many) for Internet marketers. Yet the majority of users hardly scratch the surface when it comes to exploring the true functionality of the tool. It seems that many are just put off by its apparent complexity. This is a great shame [...]

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Smart Phone

Google Looks to Expand its Mobile Advertising Presence With the Purchase of AdMob

Posted on 04. Dec, 2009 by .

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Google is on the acquisition trail again, announcing recently that it has purchased AdMob, a mobile advertising firm for a cool three quarters of $1 billion. Google is most definitely investing in the future of mobile marketing, touted as the next significant development in the future of Internet browsing. AdMob, being the world’s largest mobile [...]

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OS

Why You Don’t Need Chrome OS

Posted on 30. Nov, 2009 by .

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Not everything that Google touches turns to gold, far from it it would seem. In certain opinions, the web behemoth appears to be hard at work devising solutions to problems that people don’t really have. While the company is known, quite rightly so, for being cutting edge and innovative, some of the concepts and ideas [...]

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The Google Workout

The Google Workout

Posted on 27. Apr, 2009 by .

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With Google algorithms changing almost daily, it seems there is now a huge question mark over whether page rank really matters. If you have a high page rank site with very little traffic – the actual value of this is significantly less than that of a site with high traffic and low page rank. The [...]

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SEO Tips

3 Simple SEO Tips for Your Website

Posted on 14. Jan, 2009 by .

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We have received a handful of emails asking us to explain the basics of SEO, so here goes! All of you SEO Guru’s out there, please bare with us as we tackle the basics. If you already have a website, you probably spent either a good deal of time or money (or both) getting it [...]

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