Tag Archives: Marketing
UPrinting.com: A Stand-Out Online Printing Service
Posted on 01. Feb, 2012 by Matthew Toren.
This is a sponsored post. All opinions are 100% my own. As online entrepreneurs, it might seem as though you wouldn’t have much need for printed materials. Depending on your industry though, finding a good printer can become necessary more often than you might guess. For example, most everyone can benefit from networking and attending [...]
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How to not be Scammed by an SEO Firm
Posted on 23. Jan, 2012 by Guest Post.
Many marketing companies (those you find online and those who call you unsolicited) claim that they can do search engine optimization (SEO) for your website. The fact that they can do something that sounds so complicated is already enticing. Before paying someone for SEO services, keep this in mind… Overpriced Services At its core, search [...]
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10 Reasons Every Small Business Needs to Brand with a Logo
Posted on 04. Jan, 2012 by Matthew Toren.
Pretty much every marketing and business expert strongly encourages the owners of small businesses to “brand” their companies with a logo, as well as marketing materials that are consistent across all channels. But what’s the reason behind this advice? The bottom line is that a logo and consistent marketing materials can actually make a huge [...]
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Pay Per Lead Affiliate Program by LeadsMarket.com – Review
Posted on 02. Jan, 2012 by Adam.
This is a sponsored post for LeadsMarket.com. All opinions are 100% my own. As the writers of Blogtrepreneur.com and several other websites that are monetized through ads and affiliate programs, we are often asked for our opinions of various programs. Recently, we were referred to a pay-per-lead payday loan affiliate program, from LeadsMarket.com, and we [...]
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Content Marketing vs. Link Building: 3 Steps for Taking the Right Approach
Posted on 30. Dec, 2011 by Guest Post.
When people first step into the internet marketing business, they’re all too often confronted with a decision seen both immediate and essential. That decision, of course, is whether to focus on link building or content marketing to move their website up the search engine rankings and attract more customers. Content Marketing and Link building are [...]
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What’s the Deal with QR Codes?
Posted on 22. Nov, 2011 by Adam Toren.
If you’ve been anywhere recently – online or in the real world – you’ve seen them around. They look kind of weird, and if you don’t know what they’re for, they make no sense. They are Quick Response (QR) Codes, and they’re quickly becoming a mainstay of marketers everywhere. If you have a business and [...]
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That Little Something Extra
Posted on 07. Oct, 2011 by Adam Toren.
In Louisiana there is a common word, “lagniappe” (pronounced “LAN-yap”), which means giving a little something extra to a customer’s order to build good will, and most of all, return business. A baker’s dozen is a good example. The French also have a similar PR technique called “amuse-bouche,” meaning mouth amuser. A chef presents a [...]
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The Ever-Present Brand
Posted on 03. Oct, 2011 by Adam Toren.
Whether you’re in startup mode or have been in business for a while, your focus has likely been on developing your products and services. You probably have also designed a logo and a website and joined social networks. But how much time have you spent planning and promoting your brand message? Even if you have [...]
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How to Surf Locally – Without Being Local
Posted on 23. Aug, 2011 by Matthew Toren.
This is a sponsored post, written by me. All opinions and views are 100% my own. One of the most significant changes the internet has brought about has been the ability to easily communicate with people around the world instantly. It used to be that pen pals from different countries would write to each other [...]
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You Made a Cool YouTube Video! Now What?
Posted on 15. Aug, 2011 by Adam Toren.
You’ve undoubtedly heard the saying, “A picture is worth a thousand words.” With that being the case, a video must be worth even more. It seems like almost every marketing website we go to these days has a video on the front page, set to automatically play when a visitor hits the site. The reason [...]
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5 Must-Haves for Marketing Your Local Business Online
Posted on 05. Jul, 2011 by Matthew Toren.
Back in the 90’s, the Internet was a big mystery to most people. And almost two decades later… the net is still a big mystery for a lot of people. With the growth of websites like Facebook, Twitter, Google, and countless other sites, dealing with marketing your business online can seem more overwhelming than ever. [...]
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5 Big-Money Questions to Ask Every Customer
Posted on 23. Jun, 2011 by Matthew Toren.
Sadly, fear stands in the way of a lot of business owners’ success. They fail to ask their customers for their honest opinions of the service they’re offering due to a fear of negative feedback. By not gaining a good understanding of the flaws of your business, your potential will suffer. Does it feel as [...]
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Marketing in the World of Smartphones
Posted on 28. Mar, 2011 by Guest Post.
The word “Colossus” is defined as something giant, abnormally large, or powerful. This is probably why the first computer created was given this title. The Colossus, built in the 1940’s, was the first electronic computer made. It took up nearly 1800 square feet of room and weighed in at more than one ton. Since the [...]
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Transparency in the Internet Marketing World? Yanik Silver & Derek Gehl are Making it a Reality
Posted on 26. Jan, 2011 by Adam Toren.
Yanik Silver has been one of my favorite online marketers for a long time. Over the past couple of years, Yanik has also become a good friend. We met when I had the opportunity to attend one of his Maverick Business Adventures, and I also interviewed Yanik a while back, over at YoungEntrepreneur.com (read interview). [...]










