Tag Archives | Marketing
5 Solid Online Business Models You Can Embrace to Generate Income
According to Business Matters magazine, 90% of all online businesses fail; in other words, if you’re starting an online business you’re 9 out of 10 times likely to fail. While the reason(s) for failure of every online business differs, there are often a lot of factors that can be pinpointed as the main reason why... Read More
As Shakespeare Put It: 8 Common Business-Naming Mistakes
What’s in a name? A lot, actually. When you’re deciding on the word that’ll stick into any potential customer’s head when they first hear about your product. You may be further on your way to choosing the right name for your business by avoiding these eight mistakes: Trying to outsmart a successful large company by... Read More
9 Tips for Maximizing Your E-Commerce Platform
Within the last decade, e-commerce has crept its way into our daily lives as the Internet market has boomed. Online stores pop up every day, making it difficult for retailers to distinguish themselves among the masses. How can you make your mark in the e-commerce realm and avoid the common missteps of many entrepreneurs? Here... Read More
3 Ways to Become a Master Networker
In an increasingly social media-driven world, becoming a master networker is an important key to building both your personal brand and developing the friendships you’ll need to succeed. However, there are a few areas that need more than digital technology to grow your business. Consider these three tips to help you market faster and more... Read More
It’s Better With Friends: 4 Need-to-Know Tips for Affiliate Marketing
The basic philosophy behind affiliated marketing is rooted in that simple concept of “I’ll scratch your back if you scratch mine.” For some people, trying to put affiliate marketing into practice is less than satisfying. Often, the affiliate marketing arrangement is made between an individual or small business and a large corporation. Here’re some ways... Read More
8 Tips for a Successful Marketing Campaign
Online marketing has brought the world market to within the means of even the smallest business. However, the enormous size of the Internet market and the number of marketing options can seem overwhelming to a business just starting its first online marketing campaign. Before you begin, take a few minutes to consider the following online... Read More
4 Ways to Build an Online Community in an Offline Industry
It’s no secret that people rely on the Internet for almost everything, from paying bills to obtaining a degree. With the Web ingrained in our everyday lives, there’s no reason why you shouldn’t jump on board. The earning potential is vast, even if your industry’s work is mostly conducted offline. Regardless of what your industry... Read More
Why Every Person in Your Company Should Have a Sales Mentality
In an age where the term “lean” applies not only to startups, but to large companies, it’s important that each team member contributes more than his job description to the company — regardless of title, pay grade, or tenure. Going above and beyond these job descriptions can be the difference between a company growing steadily... Read More
10 Essential Marketing Skills Every Person Should Know
Marketing is the foundation of any brand. Without a good marketing campaign you’ll never be able to achieve your goals and visions for your project. Whether you are a one-person army or have a team of workers aiding you, these 10 essential marketing skills are ones you need to familiarize yourself with. 1. Perfect Your... Read More
Respect the Y: How Generational Marketing Could Save Your Business
The Y generation is now at the forefront of consumerism. They are a prime target for any business marketing campaign. Although social media is a strong influence in their lives, there are other marketing methods to utilize that are beneficial to retaining and acquiring customers. You just have to tap into the minds of the... Read More
Track Your Website’s Online Customers to See Your Profits Grow
Creating businesses processes which find your customers’ needs and wants are rapidly becoming the norm. Ensure happy customers and repeat business is surely the first rule of business and with online tracking this is rapidly becoming easier to do. As potential customers visit your website, many may become leads which later become sales and money... Read More
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Lessons on How to Dominate Your Market from Self-Made Entrepreneurs Who Did it Right
“Small Business, Big Vision provides a framework for you to unleash your driven and relentless passion to achieve unprecedented growth.”
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Adam & Matthew Toren
Matthew and Adam Toren are brothers, serial entrepreneurs, investors, and mentors.
For nearly 20 years, Matthew and Adam have provided instruction in management concepts, marketing, and finance to emerging and distressed small businesses. They currently own and operate a successful media company, which includes several online properties and print publications.
The Toren Brothers are also the authors of the award-winning book, Kidpreneurs: Basic Principles of Entrepreneurship for Kids aged 6 to12 years old and founders of YoungEntrepreneur.com, one of the largest online entrepreneur communities.
