Tag Archives | Marketing
Want to Get Noticed? Grab People’s Attention and Don’t Let Go!
It’s increasingly difficult for marketers to stand out in the crowd. There is so much competition, and people are bombarded from all directions by pleas for their attention. That’s no reason to give up, however. On the contrary, you’ve got to put in extra effort to ensure that you get noticed. Once you’re noticed, you’ve... Read More
10 Proven Methods to Optimize Your Videos for Search
If you’re looking for effective ways to advertise your new website or startup, don’t forget the power of video. Internet surfers, and especially young people, conduct searches on Youtube second only to Google. In fact, studies conducted by aimClear show that video search results produce about a 41% higher click-through rate than plain text results,... Read More
Wind Up and Throw a Screaming Fastball of a Linkedin Campaign
When you’re starting to get your name out there, you’ve got to reach out in several directions at once. LinkedIn is a powerful social networking tool that provides an amazing platform to connect professionals across the globe. Though not as flashy as its counterparts, it’s a very potent marketing tool provided your ads reach the... Read More
Podcast Your Line into a Sea of Listeners
Hello, friends and listeners. Welcome to another episode of “Lamps and Stamps,” the only podcast devoted to a weekly breakdown of the hottest news from the lamp and stamp community. We’ve got a special show today. John Harrington, inventor of the lamp, is here to give us some historical perspective and let us know how... Read More
Level Up Your Website with Gamification
Wikipedia defines gamification as the use of game mechanics and game design techniques in non-game contexts. Wikipedia boasts a few games of their own based on clicking through webpages in a kind of online scavenger hunt. Video games have come a long way since the days of Pong and Atari. With advanced technology, beautifully designed... Read More
Video Thrills the Internet Czars
Business is about establishing and maintaining relationships with customers. What better way to connect with your potential customers than by putting your face in front of the camera? Getting people’s attention is increasingly competitive, and we’re all constantly bombarded by facts, figures, and images. To stand out, you’ve got to create content that is both... Read More
Let People Work For You
Do you have a great product available that you don’t have time to market? Maybe you wrote an e-book in your spare time. Maybe you designed a program that is valuable to other entrepreneurs. Maybe you’d just like to wake up to fresh sales with your morning coffee. Of course, marketing your own products or... Read More
All Aboard the Kindle Self-Publishing Train!
Centuries ago, only the educated elite could read, let alone write, books. Improvements in printing technology allowed the written word to be shared with the common people. Words equal power, and this proliferation of literature helped create the concepts of equality and democracy that we so value today. As the Internet developed, information became even... Read More
Relate to Your Customers with Humor and an Amiable Tone
Quick – what’s the most important outcome of your marketing campaign? Facebook likes? Retweets? A letter from your grandmother delivered in the mail congratulating you on your remarkable advertising efforts accompanied by cookies? No. As comforting and as delicious as the cookies may be, the primary purpose of your marketing is conversion. Have your efforts... Read More
Start Your Niche Website Today!
The “traditional” way to get started with an online business, a niche website, can be hugely profitable if created and run successfully. It’s important to remember that “tradition” is only a couple of decades old when it comes to online businesses, so the model is not set in stone. Still, a niche website is like... Read More
Balancing a Professional Voice with a Fun Web Design
Torrenegra Labs, and the people within the company, really like showing off some personality on our website. A difficult situation for young companies, however, can be trying to decide how to balance the enthusiastic, fun portrayal of their teams on their sites without coming across as so young that they can’t be taken seriously. It... Read More
Featured Ads
Lessons on How to Dominate Your Market from Self-Made Entrepreneurs Who Did it Right
“Small Business, Big Vision provides a framework for you to unleash your driven and relentless passion to achieve unprecedented growth.”
Free First ChapterFree First Chapter
Adam & Matthew Toren
Matthew and Adam Toren are brothers, serial entrepreneurs, investors, and mentors.
For nearly 20 years, Matthew and Adam have provided instruction in management concepts, marketing, and finance to emerging and distressed small businesses. They currently own and operate a successful media company, which includes several online properties and print publications.
The Toren Brothers are also the authors of the award-winning book, Kidpreneurs: Basic Principles of Entrepreneurship for Kids aged 6 to12 years old and founders of YoungEntrepreneur.com, one of the largest online entrepreneur communities.
