Tag Archives: Social media marketing
5 Things We Love About the New Twitter
Posted on 24. Sep, 2010 by Adam.
Earlier this month, Twitter announced some big news– a Better Twitter. Not everyone has the new Twitter yet, and not all of the features have fully launched, but so far we like what we see. The new, re-engineered Twitter includes some sweet new features, like a streamlined header bar with dashboard, keyboard shortcuts, a retweet [...]
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Choosing Social Networking Sites Carefully
Posted on 01. Sep, 2010 by Guest Post.
Everyone knows how big social networking is for business owners these days. Social networking was originally intended to make it easier to maintain personal relationships, but businesses have made social networking a priority as well. Premier sites have made it possible for businesses to grow their contact lists, manage their relationships and created the concepts [...]
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30 Days to Pumped Up Blog Traffic
Posted on 06. Aug, 2010 by Matthew Toren.
It’s pretty much universally accepted these days that having a blog is a smart move for any business. And because just about everyone understands that, just about everyone (and their uncle) has a blog. What that means is that the competition for traffic to your blog is strong and growing on a daily basis. After [...]
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Social Media Marketing – Why It’s Not Enough
Posted on 21. Jul, 2010 by Matthew Toren.
There’s little doubt social media marketing can be a valuable resource for both internet-based and brick and mortar businesses. But it’s just as important to know what it can’t do for you as to know its benefits. While you’ll see a lot of articles on this site and others touting the benefits of social media, [...]
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Flickr – The Best Kept Social Networking Secret?
Posted on 14. Jul, 2010 by Matthew Toren.
Chances are good that when you think of social networks, you think of Facebook, Twitter and Foursquare, and when you think of Flickr, you think photo sharing. We recently posted an article on paid and free image sites, in which Flickr was included (with a few caveats) as a great source of free images. And [...]
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How to Not Be a Twidiot – 4 Twitter Personas to Avoid
Posted on 07. Jul, 2010 by Adam.
Do you have a Twitter account for your business? If you said yes, good for you! Twitter is an outstanding tool to connect with customers, drive traffic to your site, meet colleagues and industry experts, and much more. In fact, when used properly, you can get more mileage out of Twitter than many paid marketing [...]
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The Internet Has Changed Everything – Or Has It?
Posted on 28. May, 2010 by Matthew Toren.
Everywhere you look these days it seems you find blog posts, news articles, tweets, updates, comments, etc., etc. about how business is so different now; about “new media”; and about the “new economy”. There is also an abundance of information about “communities”, “networks”, and “social networking”, and how entrepreneurs can use these newfangled things to [...]
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How to Make Your Facebook Page Work!
Posted on 21. May, 2010 by Matthew Toren.
Getting visitors to your Facebook page isn’t that hard. Using basic Social Media techniques, connecting with people – on Facebook as well as Twitter and anywhere else you can – will get people visiting your page. Once they get there though, the trick is to get them to keep coming back. Facebook, like all social [...]
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“Promoted Tweets” Twitter Ads a Game Changer? Oh Yeah
Posted on 14. Apr, 2010 by Matthew Toren.
As you might have heard, Twitter has finally initiated a revenue model. Earlier this week, they rolled out “Promoted Tweets”, their new advertising program. What does this mean for Twitter and their millions of loyal users? To some extent, it probably means a shift in the atmosphere on Twitter, but they’re taking some interesting steps [...]
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What to Expect From Social Media Marketing in 2010
Posted on 22. Jan, 2010 by Adam.
If 2008 was the year of beginnings and 2009 was the year of revelations, then 2010 is likely to be the year when social media marketing finally reaches its stride. It’s all about connecting and the opportunities for organizations that truly embrace the idea of social marketing are almost limitless. In fairly short order, the [...]
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Be Prepared for Publicity Successes
Posted on 20. Jan, 2010 by Matthew Toren.
They say that you should be careful what you wish for and many small-business operations have learned the hard way when they seek media publicity without being adequately prepared. It simply makes no sense to crow about your potential, or how your operation could solve all the world’s ills, if you’re not prepared for a [...]
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Top Do’s and Don’ts of Social Media Marketing
Posted on 25. Dec, 2009 by Adam.
Social media marketing does not have to be rocket science. Many people make it more complicated than it is and tend to shy away from it. They know that they should engage, but still fundamentally do not understand the intricacies and as such, they are missing out on a whole new way of communicating with [...]










