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The Toren Brothers’ List of the Top 10 Best FREE EBOOKS for Online Entrepreneurs & Small Business Owners

Starting up a small business is a challenge for anyone, even the most seasoned and experienced entrepreneur. Reading is one of the keys to keeping yourself stimulated and learning new things that can help you grow your business. Thanks to the internet, we now have access to more information than we’ve ever had before—and there are hundreds of ebooks that allow you to increase your knowledge. Even better, many of these ebooks are free; and there’s not a small business owner out there who doesn’t appreciate the meaning of that word.

My brother and I have compiled our top ten list of the best ebooks for small business owners. We are certain that you will find these useful regardless of what kind of business you have, or what stage of development you’re in.

1. The Bootstrapper’s Bible
http://changethis.com/8.BootstrappersBible

The internet business and marketing guru Seth Godin offers up a fantastic book on starting up and running a business without going in over your head; a must-read for every entrepreneur in the current economic climate.

2. 50 Guerrilla Marketing Tactics You Should Be Using
http://www.bootstrappingblog.com/ebooks/50_Guerrilla_Marketing_Tactics_
You_Should_Be_Using.pdf

All’s fair in love and…marketing? You bet! This collection of fifty “guerrilla” marketing tactics is a great way to start setting your business apart from the pack by creating memorable, compelling marketing campaigns.

3. How to Start a Business Blog
http://www.scribd.com/doc/3046411/How-to-Start-a-Business-Blog

One of the most comprehensive ebooks on the subject, How to Start a Business Blog is an 82 page book that covers practically every aspect of creating and using a blog to market your business.

4. Let’s Talk: Social Media For Small Businesses
http://officeliveoffers.com/ebook/socialmedia/SocialMediaEbook.pdf

Web 2.0 and social media have been around a while, but they are just starting to catch the attention of the mainstream business owner. This is a simple but practical book that can get you started using these powerful tools.

5. Beginner’s Guide to Search Engine Optimization
http://www.seomoz.org/article/beginners-guide-to-search-engine-optimization

If you plan to do business online, the key to success is driving traffic to your site. SEO is the art of constructing your website and writing text that is search engine competitive.

6. Unleashing the IdeaVirus
http://www.sethgodin.com/ideavirus/downloads/IdeavirusReadandShare.pdf

Another Seth Godin effort, this massive book is chock full of valuable marketing advice that is specifically written for the internet business. It teaches the reader the basic concepts behind ‘viral marketing’, or contagious ideas in the Web 2.0 environment.

7. Web Style Guide
http://www.webstyleguide.com/

Most entrepreneurs are not web design experts, but even if you pay someone else to build your website you need to have a good grasp of the principles of what works and what doesn’t when creating a web page with a loyal following.

8. Sales 2.0
http://jobfunctions.bnet.com/abstract.aspx?kw=social%20media&docid=341637

Using social media is one thing, but generating sales with it is something completely different. Learn how to translate and existing social network into a revenue generating tool.

9. Grabbing Market Share: Marketing in a Recession
http://futurenowinc.com/recession_marketing/

Learn how to adjust your marketing strategy as consumer spending constricts and the current economic situation remains unpredictable.

10. Blog Bash – 30 Days 30 Expert Bloggers
http://chitika.com/crm/BlogBash.pdf

If you’re going to do it, you might as well do it right. Learn from the best of the best with a collection of advice from 30 of the most prolific and successful bloggers online today.

There you have it—ten high-quality, informative ebooks that you can download and read for free. Your business is sure to thrive as you make the extra effort to stay up on the latest information in marketing, money management, and sales techniques.

Do you have a favorite ebook that didn’t make the list? Drop us a comment and let us know!

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