What causes people to want to hire you for your services, use your product, visit your website, or read your…

If you think of corporate America as cold, hard, and uncaring, you’re not alone. But several big companies have stepped…

It's pretty much universally accepted these days that having a blog is a smart move for any business.  And because…

Most start-ups and entrepreneurs will by now have heard of "Crowdsourcing." It is the Web 2.0 phenomenon that sounds almost…

Far different from book or other formal writing, writing for a blog requires its own specific set of skills. And…

There's little doubt social media marketing can be a valuable resource for both internet-based and brick and mortar businesses.  But…

Chances are good that when you think of social networks, you think of Facebook, Twitter and Foursquare, and when you…

"What do you do?"  It's a simple enough question, and for many, the answer is simple and easy.  If you…

Getting new business is a constant struggle for many small companies. A lot of companies market aggressively and spend a…

Whether it was yesterday or fifteen years ago, at some point, you've felt - perhaps many times - that spark…