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Are You an Entrepreneur? Find Out
I recently got an email from a blogtrep who wasn’t sure if his idea would work out or not. After some back-and-forth, he felt better. It did, however, inspire me to write out a couple of questions that anyone thinking of starting their own business or product should think over before diving in. The first […]
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Five Ways Small Business Owners are Building Their Personal Brand
Entrepreneurs are at the leading edge of the business world. They’re creative and forward thinking, and they love the rush of taking a new idea and making it a reality. They’re idea people, but they may not be always as strong at some of the logistics, like promotion and branding. You’re always branding, whether you […]
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The Walter White Guide to Entrepreneurship
Breaking Bad is a show about its main character’s blackening soul, the vast abyss of the human condition, and the cost of power. Without the meth thing, though, it’s really a story about a teacher who decides to start his own small business. In preparation for the final season, I threw the best episodes on […]
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Five Blogging Secrets for SEO, Community, and Visibility
If you haven’t already started a blog about your business, idea, or community then you should probably get started. The trade magazine, like many other printed publications, have taken a turn towards the internet and getting on board is as easy as logging on to WordPress. You’ve built a website for your product, hopefully installed […]
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YouTube Killed QVC – Five Tips For A New, Shoppable YouTube
QVC is dead. Well, not quite, but Google announced its new plan for organic links to products advertised through YouTube and I can’t wait for it to become mainstream. No longer do we have to see how many necklaces are selling, hear about cool katana craftsmanship, or listen to cue-card pitches. Advertisers no longer have […]
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Six Practical Tips for Building a Successful Blog
Your business is thriving. You’ve managed to stay ahead of the competition. But staying on top requires a strong and consistent connection to your audience (i.e., your current and potential customers). While a blog offers an excellent forum to build this relationship, it seems everyone’s got one––or more. Like stars in the sky, there are […]
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Five Products That Make You Say ‘Why Didn’t I Think of That?’
Market forecasting is one of the most important traits in any entrepreneur. Figuring out what the consumer wants before they know it themselves is infinitely important. It’s also really frustrating when someone else hits the spot before you have your chance. We combed through our deep-seeded insecurities to bring you a list of current (last […]
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As Shakespeare Put It: 8 Common Business-Naming Mistakes
What’s in a name? A lot, actually. When you’re deciding on the word that’ll stick into any potential customer’s head when they first hear about your product. You may be further on your way to choosing the right name for your business by avoiding these eight mistakes: Trying to outsmart a successful large company by […]
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How HeatSync Solved a Problem I Didn’t Even Know About
I spend at least an hour every day logging in to various analytics sites to check on my blogs, social media stats, and a host of other dailies. After a year of self-consciously confirming that my Klout score hadn’t dropped, I now realize that I was willingly succumbing to a new form of internet superhighway […]
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8 Tips for a Successful Marketing Campaign
Online marketing has brought the world market to within the means of even the smallest business. However, the enormous size of the Internet market and the number of marketing options can seem overwhelming to a business just starting its first online marketing campaign. Before you begin, take a few minutes to consider the following online […]
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