An interview with Chandra Clarke, founder of Scribendi, an editing company that recently started a plug-in editing program on WordPress. It’s not just what you have to say but how you say it that matters. Even in this age of fast communication, incorrect grammar or typos still damage your credibility. Husband and wife team Chandra […]
Continue readingMost of us have two, three, or more email accounts these days: one for personal use, one for work, and another intended to field the flood of inevitable spam we just know is going to inundate our inboxes the moment we relinquish the address. The goal of a successful email marketing campaign is to never […]
Continue readingJust as Google revolutionized searching the web when it launched in 1997, the beginning of 2012 marked a completely new way of searching the web. Known as Google+, we are now equipped with even more highly specialized and individual Google results for any bizarre word, phrase or question we search via Google. As a Google […]
Continue readingBetween the apps available through the Apple Store or the Android platform there is an app for just about everything. Creating a great app streamlines consumers to your business but you’ll need to be creative and put your customers first before your primary intention of marketing your brand. No one wants that spammy feel. Customers […]
Continue readingIn 1999 while finishing his MBA, Navneet Kaushal started a company on the side and managed to make his first million in the next two years. In 2002, Navneet founded PageTraffic, an internet marketing company that has since grown to an 80-person firm managing over 250 projects. In 2011the firm won the prestigious Red Herring […]
Continue readingSometimes knowing exactly what to avoid is just as important, if not more so, than the provisions you’re taking to maximize your web marketing. Here are 10 surefire ways to anger the most powerful search engine in the world: Unoriginal Content – Google loathes duplicated content. Their complex filtering systems will automatically ignore content they […]
Continue readingIt’s a system as old as mankind, a discourse that goes something like, “I can offer you this, in exchange for what you’ve got over there.” Bartering is for all intents and purposes a system of trading a good or service for another good or service, outside of the realm of monetary value. These days […]
Continue readingSelecting just the right name for your new life’s endeavor is definitely not as simple as it may seem. In reality, the name of your business is the first impression you’ll make on your new customers and it’s the very basis for the brand you’ll be working to build. The best way to begin the […]
Continue readingWe’ve all rolled our eyes at the repetitive spam mails from companies you’d rather never hear from them again. It’s probably pretty hard to think of a company at the top of mind that doesn’t contact quite enough, right? You’ve likely forgotten about them! Just as in email marketing, having a successful social media presence […]
Continue readingThere are definitely clear pros and cons of being your own boss. Having to worry about 17 different aspects of the company at once is enough to stress anyone out. Entrepreneurs are challenged to somehow wrangle every aspect of owning and running a business and get it to work functionally. Talk about pressure! If you’re […]
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