Sport and entrepreneurship have much in common at its purest and most basic level. To be an elite athlete or a successful businessperson worth his salt requires mastering a certain skill set and having these skills is paramount to the growth and development that ultimately bears fruit with success. Of course, skills in of themselves […]
Continue readingDigital marketing can be a very expensive investment. After all, it costs money to run ads on social media and search engines; it costs money to hire copywriters and SEO experts; and it costs money to conduct keyword research and to redesign your business’s website. However, it may not always be easy to tell if […]
Continue readingWhen a company needs more visibility in the marketplace, a big banner might be one way to attract attention to the company and its message. But to be effective, the banner must be well-designed, well made, and placed effectively. Big banners are similar to billboards except they are more portable and can be placed in […]
Continue readingIf you run a brick-and-mortar business, you know how much time and effort it can take to manage. Similarly, if you own a blog, you know that it takes a lot of time and effort to grow as well. When you combine a brick-and-mortar business with a blog, it can be difficult to figure out […]
Continue readingThere is no substitute for experience. If you’ve never run a business before, there are going to be challenges that you simply won’t be prepared for when you get started. You can’t learn how to stay cool under high-pressure situations just from taking a class or watching a video. However, just because you’ve never owned […]
Continue readingWe know from data previously cited by the SMB Group that 27% of businesses don’t have any form of tech support. What does that mean? It means that while they might run IT systems like computers, servers and digital services, they don’t have a dedicated technician or member of support staff on hand in the […]
Continue readingIn so many instances, success in business comes down to clear communication and teamwork. However, effective collaboration doesn’t just happen overnight. Rather, it can take years to generate and cultivate meaningful business relationships. If you’re looking to advance your career, then you need to know how to network. Thankfully these four tips will help you […]
Continue readingSeveral business moves are widely accepted as sustainable, including reducing or eliminating plastic packaging, using minimal packaging, and sourcing recycled packaging materials. While these actions are certainly beneficial for the environment, there’s more to sustainability than using eco-friendly materials. To be an environmentally friendly business, you need to be intentional with your packaging. However, you […]
Continue readingWhen you enter the field of e-commerce, it doesn’t take long before you learn the first lesson of being an Internet entrepreneur: Selling products online isn’t nearly as easy as some people make it seem. To make things even more difficult, you can’t even get to the point of selling products until your website generates […]
Continue readingDespite the evidence pointing to the market efficiencies, cost-benefits, and strategic advantages that cloud software development offers, a considerable per cent of business sectors continue to function without it. According to a 2014 study by the International Data Group, 69% of companies were using cloud infrastructure in some manner and 18% expected to do so […]
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