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Interview with Navneet Kaushal, CEO of PageTraffic.com
In 1999 while finishing his MBA, Navneet Kaushal started a company on the side and managed to make his first million in the next two years. In 2002, Navneet founded PageTraffic, an internet marketing company that has since grown to an 80-person firm managing over 250 projects. In 2011the firm won the prestigious Red Herring […]
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Why it’s Smarter to Barter
It’s a system as old as mankind, a discourse that goes something like, “I can offer you this, in exchange for what you’ve got over there.” Bartering is for all intents and purposes a system of trading a good or service for another good or service, outside of the realm of monetary value. These days […]
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Naming Your Baby: How to Choose a Business Name
Selecting just the right name for your new life’s endeavor is definitely not as simple as it may seem. In reality, the name of your business is the first impression you’ll make on your new customers and it’s the very basis for the brand you’ll be working to build. The best way to begin the […]
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The Importance of a Social Media Schedule for Your Business
We’ve all rolled our eyes at the repetitive spam mails from companies you’d rather never hear from them again. It’s probably pretty hard to think of a company at the top of mind that doesn’t contact quite enough, right? You’ve likely forgotten about them! Just as in email marketing, having a successful social media presence […]
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5 Helpful Tips for Managing Stress as an Entrepreneur
There are definitely clear pros and cons of being your own boss. Having to worry about 17 different aspects of the company at once is enough to stress anyone out. Entrepreneurs are challenged to somehow wrangle every aspect of owning and running a business and get it to work functionally. Talk about pressure! If you’re […]
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You Knew it was Coming: It’s Time to Talk about Google+ for Business
Many small businesses feel overwhelmed by the multitude of social networking sites that are becoming more and more “must have”. Google+ is a relative newcomer to the social networking game but has quickly become one of the absolute necessities for any small business. Many web gurus believe that Google+ may have revolutionized the way that […]
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6 Tips for Awesome Blog Headlines
So what’s in a name? In the case of blog headlines it’s everything. The headline of any blog is an important component and it is what will get your post read, or rather not read. The headline, or blog title must be written well or it will be the only part of your blog read! […]
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6 Small Business Website Must-Haves
Owning and running a small business now most certainly requires the inclusion of an effective website. Even the smallest business is expected to have at least some sort of web presence. Simply paying the kid down the street to set up a run-of-the-mill boring website is more than likely not worth your money. Being a […]
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8 Keys for Work at Home Success
Working your own hours in your pajamas whenever you feel like it and never having to leave your house – and being paid for it – sounds pretty fantastic to most people! Unfortunately, working from home is not necessarily all that simple. Sure, there is the advantage of forever avoiding rush hour traffic, but there […]
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How to Use Foursquare for Business – 8 Smart Tips
Rumor has it that social media will overtake conventional marketing within the decade. Think about it. When deciding where to take a date for a nice dinner or using a new accountant, are you more likely to take the word of a paid advertisement or the word of your unbiased friend? If you say paid […]
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