I recently got an email from a blogtrep who wasn’t sure if his idea would work out or not. After some back-and-forth, he felt better. It did, however, inspire me to write out a couple of questions that anyone thinking of starting their own business or product should think over before diving in. The first […]
Continue readingAs technology continues to shift and evolve, it is crucial that emerging entrepreneurs know what types of gadgets will help them establish themselves and take advantage of all the opportunities available. The best types of gadgets will be those that seem destined to last and not phase out after a short while. Most of all, […]
Continue readingIf you own a small business and want to build a strong online presence, a well-thought-out website is the most powerful marketing vehicle available to you. Since your site will often be the first of your web properties that a visitor comes in contact with, making a good impression is vital. Luckily, there are some […]
Continue readingGenerating initial and ongoing publicity for a startup does not have to be as scary as it is for most entrepreneurs. With the digital age upon us and technology transforming ever so quickly, generating publicity for startups, no matter the geographical location or startup budget, has never been easier. Even so, about 50% of […]
Continue readingHave you noticed an increasing number of people grouped up outside of bars, coffee shops, and college campuses puffing on strange light-up contraptions that aren’t quite cigarettes? So did I. I learned, much to my surprise, about a new movement of ex-smokers who replaced their chemical-addled cigarette addiction with something that has 100% less rat […]
Continue readingFor most entrepreneurs, ‘closing the deal’ is the mantra of the successful sales person. It is the difference between marketing and sales. A successful closer has the ability to influence the decision-making process of an individual in ways that basic marketing cannot achieve. Where marketing serves to open a conversation so that the decision making […]
Continue readingEntrepreneurs are at the leading edge of the business world. They’re creative and forward thinking, and they love the rush of taking a new idea and making it a reality. They’re idea people, but they may not be always as strong at some of the logistics, like promotion and branding. You’re always branding, whether you […]
Continue readingThe future of the internet is undoubtedly sharing on Facebook, “tweeting” on Twitter, along with the other various solitary verbs that are used for social networking actions. Since Facebook, Twitter, and other social networks are becoming so increasingly popular, Google has changed its website ranking algorithms to take into account how much buzz websites create […]
Continue readingIf you stop and think about it, there are probably hundreds of things you can do to launch your business to rock-star level. You need to know about the few that would work best for your specific products or services and hone down your list to a laser-fine point. Whether your business is online or […]
Continue readingWhich is better: six page views per visit or two page views per visit? It depends. Websites offer dozens of ways to track how consumers are using a site, but many popular metrics are either completely useless or only useful on a case-by-case basis. Two questions must be considered when deciding which metrics to use […]
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