You’ve made the plunge and decided to start investing some time marketing on Facebook. Why wouldn’t you? Millions of users communicating directly with one another certainly creates opportunities for word of mouth to spread. Start by asking yourself exactly what you hope to achieve with your marketing efforts. Publicity? Maybe a group of users beginning […]
Continue readingChances are you’re reading this from the comfort of your office chair or possibly using a tablet and relaxing in a comforter. How much time do you spend sitting everyday? Think about it realistically and come up with an answer. If you’re an entrepreneur that works at home or even in an office, chair time […]
Continue readingCenturies ago, only the educated elite could read, let alone write, books. Improvements in printing technology allowed the written word to be shared with the common people. Words equal power, and this proliferation of literature helped create the concepts of equality and democracy that we so value today. As the Internet developed, information became even […]
Continue readingShare this image with your social networks![social_share] Terms like energy get thrown around all the time and have consequently taken on multiple meanings. You need energy to get out of bed in the morning. Use positive energy to make the life you’ve dreamed of. The world is in an energy crisis. Whatever energy really is, […]
Continue reading4000 people attended this year’s Dublin Web Summit conference and watched two days of speeches and exhibits by leaders in the technology industry. 250 startup companies set up base in the conference halls, eager to share information, seek investors, and attract potential customers. The Electric Ireland Spark of Genius Award went to a US-based startup […]
Continue reading“Every child is an artist; the problem is staying an artist when you grow up.” – Pablo Picasso Inspiration and creativity drive your entrepreneurial spirit. Without original ideas and strategies, businesses lose their unique identities. However, it can be difficult to keep the creative fire stoked on a daily basis. The last thing you want […]
Continue readingIf you’re interested in building a niche site or getting your web content ranked highly, it’s tempting to focus solely on the granddaddy of search engines. Though Google does command an immense proportion of search traffic, it is not the only player at the table. Competitors to Google like Bing and Yahoo each represent around […]
Continue readingAs you build your business, you’ll eventually come across a job you don’t feel confident performing or simply don’t have time for. Beginning to hire employees is an essential step toward growth, but what if you lack the time or finances to hire a regular employee? Don’t despair, the web has made it remarkably easy […]
Continue readingShare this image with your social networks![social_share] Almost every epic tale tells of a prophecy. A young hero who will rise up, fulfill her destiny, and save the day. This hero follows a typical pattern. At first, she is resistant and doesn’t accept the fact she is the chosen one. Then she feels fear. She’s […]
Continue readingQuick – what’s the most important outcome of your marketing campaign? Facebook likes? Retweets? A letter from your grandmother delivered in the mail congratulating you on your remarkable advertising efforts accompanied by cookies? No. As comforting and as delicious as the cookies may be, the primary purpose of your marketing is conversion. Have your efforts […]
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