Matthew Toren
Author Archives: Matthew Toren
Matthew Toren is a serial entrepreneur, mentor, investor and co-founder of YoungEntrepreneur.com. He is co-author, with his brother Adam, of Kidpreneurs.org, BizWarriors.com and Small Business, BIG Vision: Lessons on How to Dominate Your Market from Self-Made Entrepreneurs Who Did it Right (Wiley).
Web developers are the world’s gift to the Internet. The average, or even above-average, human being is incapable of creating a dynamic webpage out of thin air. Frankly, it can baffle even the most web savvy user; how do you actually make a webpage effective, attractive, and search friendly, all at the same time? Even […]
Continue readingFacebook may be a daunting concept for many businesses looking to venture into social media marketing, but in complete honesty it is virtually mandatory these days. Everyone from your eleven-year-old niece, your lawyer, all the way to your grandma has a Facebook account these days! A business presence is more important than ever, but simply […]
Continue readingUsing SEO is something you must do if you ever hope to be on the top of the search engine rankings for your industry. However, SEO is about more than keyword optimization and on page tactics. You have to think about off-page efforts as well. One way to accomplish this is through backlinking. Backlinks are […]
Continue readingThis is a sponsored post. All opinions are 100% my own. As online entrepreneurs, it might seem as though you wouldn’t have much need for printed materials. Depending on your industry though, finding a good printer can become necessary more often than you might guess. For example, most everyone can benefit from networking and attending […]
Continue readingSearch Engine Optimization (SEO) is the most important tool a blogger can use to generate visits to your site – and revenue to your bottom line. The best thing about optimizing your SEO is that it can come at no cost. If you’re trying to increase your traffic and revenue, it’s imperative to build a […]
Continue readingPretty much every marketing and business expert strongly encourages the owners of small businesses to “brand” their companies with a logo, as well as marketing materials that are consistent across all channels. But what’s the reason behind this advice? The bottom line is that a logo and consistent marketing materials can actually make a huge […]
Continue readingThere has to be about a bazillion blog themes out there, ranging from free to several hundred dollars. So how do you choose the one that will work best for your blog? You could hire a designer to create a custom theme just for you, which can be pretty pricy, but a better solution for […]
Continue readingHow often should you post new content to your blog? Is there any such thing as posting too often? The blogging experts have varying opinions about what a blog’s posting frequency should be. A lot of it depends on the type of blog you have, the audience of your blog, and the actual content you’re […]
Continue readingIt’s very important to realize that your brand is one of the most important aspects of your business. It can differentiate between visitors and buyers, and can also be the determining factor for success or failure. As with any other project, there are several things to consider when building a successful brand for your company. […]
Continue readingThere’s no mystical secret when it comes to being a successful business owner. There is certainly no definite set of rules to follow, either. However, you can learn a lot from entrepreneurs who have tried, failed, and finally succeeded before you. We are all bound to make mistakes along the way, and there’s so much […]
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