For Busy Entrepreneurs

Enhance Your Twitter Use With Lists

Social media phenomenon Twitter is on everyone’s radar screens these days. Never before have we been able to see so clearly into the eyes of friends, acquaintances, others who share similar interests or corporate marketing people. This newfound freedom and openness of communication has really taken us by storm, even though we are only able […]

Social Media is Growing Fast

We have said it before and we will say it again – marketers avoid or misunderstand social media at their peril. During a recent survey of men in the key age group 18 to 34, 75% said they spend most of their time online versus less than 20% watching TV, according to lifestyle experts askmen.com. […]

All the Latest Tools to Improve Your Website

While you may sometimes feel that the world of Internet marketing is reaching a saturation point, there is a lot to be said for this explosive growth. It is not likely that the market will be saturated any time soon given the ratio of people who are just discovering the media on a daily basis, […]

What is TweepML – and How Can I Use It?

One of the drawbacks of Twitter is that it still, fundamentally, appears to be unmanageable, especially from the point of view of a detail oriented marketer. While the intent of its developers may well have been to allow people just to shoot sound bites at each other, its interactive capability endears its potential to the […]

Twenty Three Top Tips from Entrepreneurs

As we interact with entrepreneurs like you on a daily basis, we are often interested in hearing all your stories, be they (hopefully) success stories or tales of gloom and despondency! The very essence of an entrepreneur dictates that you have plenty of tenacity and spirit and many people believe that entrepreneurs are born, rather […]

Secrets of Successful Selling on Ebay

Ebay has expanded from a humble start up to a company that boasts revenues of over $7.7 billion and a staff of some 15,000 people. People have just fallen in love with the concept of buying and selling and good old-fashioned auction tactics, around the clock and around the world. Many people have made small […]

Concrete Ways to Improve Your Product Page

For anyone involved in e-commerce, the product page is the most important of all. You will have spent considerable time and effort and engaged in a good process of education to attract your customer to this point. This represents the narrowest part of your sales funnel and all of your efforts have been directed at […]

Tracking The Rise In Online Marketing

While there’s been precious little to be positive about during this most brutal of recessions, one of the brighter lights in the retail environment has been the continued growth of online marketing. The platform itself may also have suffered during the 2007 to 2009 “great recession,” but it has continued to see growth during the […]

Meet the New Tagging Feature on Facebook

Facebook continues to square off against Twitter in a battle for supremacy in the social media world as each stakes its claim within this unfolding universe. While Twitter may be known for its more distinct messaging mantra and Facebook retains perhaps more of a structured approach, each is in the business of linking like with […]

How E-mail and Social Media Can Work Hand In Hand

E-mail is at the same time a much loved and a much-maligned form of communication. It is one of the traditional methods of selling and has over the years produced great returns for marketers who seek to engage in a well thought out and structured communication strategy with highly targeted prospects. Social media, on the […]

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