For Busy Entrepreneurs

Innovation through Creativity: Jumpstarting Your Mind

“Every child is an artist; the problem is staying an artist when you grow up.” – Pablo Picasso Inspiration and creativity drive your entrepreneurial spirit. Without original ideas and strategies, businesses lose their unique identities. However, it can be difficult to keep the creative fire stoked on a daily basis. The last thing you want […]

A World Beyond Google? Does it Exist?

If you’re interested in building a niche site or getting your web content ranked highly, it’s tempting to focus solely on the granddaddy of search engines. Though Google does command an immense proportion of search traffic, it is not the only player at the table. Competitors to Google like Bing and Yahoo each represent around […]

Can You Successfully Outsource Jobs to Sites Like Fiverr?

As you build your business, you’ll eventually come across a job you don’t feel confident performing or simply don’t have time for. Beginning to hire employees is an essential step toward growth, but what if you lack the time or finances to hire a regular employee? Don’t despair, the web has made it remarkably easy […]

The Story of the One

Share this image with your social networks![social_share] Almost every epic tale tells of a prophecy. A young hero who will rise up, fulfill her destiny, and save the day. This hero follows a typical pattern. At first, she is resistant and doesn’t accept the fact she is the chosen one. Then she feels fear. She’s […]

Relate to Your Customers with Humor and an Amiable Tone

Quick – what’s the most important outcome of your marketing campaign? Facebook likes? Retweets? A letter from your grandmother delivered in the mail congratulating you on your remarkable advertising efforts accompanied by cookies? No. As comforting and as delicious as the cookies may be, the primary purpose of your marketing is conversion. Have your efforts […]

Start Your Niche Website Today!

The “traditional” way to get started with an online business, a niche website, can be hugely profitable if created and run successfully. It’s important to remember that “tradition” is only a couple of decades old when it comes to online businesses, so the model is not set in stone. Still, a niche website is like […]

What Does SEO Mean Today?

What does search engine optimization mean for online entrepreneurs in 2012? In short, it means the same thing as it did five years ago. Webmasters and content creators may have come up with new techniques in an effort to keep pace with Google updates like Panda and Penguin. These, however, are simply tactics in what […]

The Creativity of Entrepreneurs: An Interview with Author Bryan Mattimore

Bryan Mattimore, author of the new book, IDEA STORMERS: How to Lead and Inspire Creative Breakthroughs, combines the philosophical musings of a Buddhist monk with the reverse engineering of a scientist to convey a unique business perspective. His family background allowed him to start generating ideas from an early age and perhaps contributed to his […]

The River Through the Cave

Share this image with your social networks![social_share] An eager adventurer trekked through the jungle seeking the legendary tomb of treasure. He was told to follow the river. Days passed and the journey stretched on. The adventurer stayed close to the river but was dismayed to see that it disappeared into a dark cave. He went […]

Why Every Employee Should Have a Business Owner Mentality

What’s the minimum I need to do in order to keep my job? I wonder if I really need to do that. How much paid vacation do I get? These are, unfortunately, the thoughts and questions that are creeping into the minds of more and more employees. Complacency appears to be a growing attitude among […]

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