More than a half a million workers are creating their own jobs every month, according to the Kauffman Index of Entrepreneurial Activity. About one in five of those are started by women, notes Forbes. Female-created businesses could be an important key in creating more jobs and helping equalize the pay threshold in the U.S. Small […]
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Google I/O had its show floor cleanly stolen by Glass, but the real sales figures are in an unintended psychological phenomenon called upon by in-app purchases. Google reported an increase in revenue growth of 7x for in-app purchasing and 2x for subscription models. In-app purchases and subscription models are services that’re a recent invention. So, […]
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Your business is thriving. You’ve managed to stay ahead of the competition. But staying on top requires a strong and consistent connection to your audience (i.e., your current and potential customers). While a blog offers an excellent forum to build this relationship, it seems everyone’s got one––or more. Like stars in the sky, there are […]
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Your management report is due––now. A customer wants a spontaneous meeting––today––to discuss a recurring issue. Your boss assailed you in the hallway to remind you that the expense report from your trip overseas is overdue. And those 15 minutes a day you committed to spending on social media is adding up fast. How do you […]
Continue reading![Which Ecommerce Platform is Right for Me? [Infographic]](https://www.blogtrepreneur.com/wp-content/uploads/choosing-ecommerce-platform-infographic-featured.png "Which Ecommerce Platform is Right for Me?")
Many SMB owners are often stumped when it comes to choosing an ecommerce platform that is right for their needs. There are several different options available, depending on the type and size of business, the technical ability of your team and your budget. Do you want to be able to modify every last detail, or […]
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Media coverage––online, print, and social––has the potential to launch your start-up or established business from obscurity to buzz-worthy. But without a glitzy PR firm on retainer (yet), how can you garner the attention of journalists? First rule of thumb––journalists typically want to make some sort of difference. Their mission is to tell a unique story […]
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This post is the result of my obsession with making everyday tasks fun. There’re hundreds of apps meant to rethink how you handle your chores, and a combination of ADD and compulsiveness means I have way too many installed on my phone. I picked the best of the best to share with you, dear reader, […]
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Market forecasting is one of the most important traits in any entrepreneur. Figuring out what the consumer wants before they know it themselves is infinitely important. It’s also really frustrating when someone else hits the spot before you have your chance. We combed through our deep-seeded insecurities to bring you a list of current (last […]
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According to Business Matters magazine, 90% of all online businesses fail; in other words, if you’re starting an online business you’re 9 out of 10 times likely to fail. While the reason(s) for failure of every online business differs, there are often a lot of factors that can be pinpointed as the main reason why […]
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What’s in a name? A lot, actually. When you’re deciding on the word that’ll stick into any potential customer’s head when they first hear about your product. You may be further on your way to choosing the right name for your business by avoiding these eight mistakes: Trying to outsmart a successful large company by […]
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