It has long been said that “word of mouth” promotion is far superior to any other. Some advocate that, in a mature business, more than 50% of all sales can be attributed to good reviews and recommendations. Networking is an essential requirement for small business and the importance of human interaction can be seen on […]
Continue readingThe concept of network neutrality is a highly controversial one. Advocates maintain that Internet service providers should not be allowed to manipulate Internet traffic provided by their competitors in order to speed up their own service. ISPs say they need their freedom to choose, for business development purposes. The argument is growing in intensity as […]
Continue readingYou have to get connected. Social networking is micromanaging itself and is splitting up into a host of many networks, or pandering to the tastes, wants and needs of niche groups. Families are well represented and a wide array of websites have appeared over the last two years seeking to link the interests of parents […]
Continue readingWe might have known that it would only be a matter of time before the ubiquitous Google AdSense machine started to tie in to the mobile applications market. There has been a predictable explosion in interest for smartphone applications and it would seem that the sky is the limit. Downloadable applications proliferate for Apple iPhone […]
Continue readingThe following post has been sponsored by the owners of LogoMyWay.com: When it comes to corporate branding there’s nothing more powerful than a company’s logo. It is often the first image that the consumer sees and it should firmly represent the very essence of the enterprise as quickly and as forcibly as possible. As we […]
Continue readingPicture it – it is a cold, dark and wet Monday morning and you are sitting in your car, in company with hundreds of others, in a rush hour-induced parking lot on the interstate. It’s 7 AM and you could do with another cup of coffee. Doesn’t this picture make you want to change your […]
Continue readingSocial networking sites sprang to prominence in 2005 following the widespread acceptance of MySpace and then Facebook. Whilst these big players continue to dominate in the arena of general social connectivity, we have drilled down a little bit more to look at sites that specialize in connecting you with old friends. We were surprised to […]
Continue readingWordPress is one of the most widely used blogging and publishing platforms on the Internet. WordPress has a wide variety of plugins that gives sites a much-needed boost in the search rankings. Plugins (or add-ons) are software modules that add special features or services to a larger system. These plugins are geared specifically for SEO […]
Continue readingThere was a time when energy conservation, climate change, and global warming were all just “buzz” words. Not anymore, however, as we are subject to alarming statistics that tell us, in graphic detail, what we have to show for our collective bad behavior over the decades. No longer do we just pay lip service to […]
Continue readingYou can spend hundreds of hours hunting down ways to build links. How does that help your company at the end of the day? Link building can turn into a wild online goose chase AND you waste a lot of time and energy in the process. It’s time to put on your marketing hat and […]
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