Make Your Customers Happy with These Top Tips
When it comes to businesses running IT services, customer satisfaction is still an absolute must. As a matter of fact, business in general revolves around making consumers happy, and poor customer service often creates more problems than most businesses realise. For example, studies show that 89% of people who began to do business with a competitor had a terrible customer experience beforehand. That small piece of data alone says a lot about what an unhappy customer can do to hurt a business, and what you can do to stop that from happening. Here are a few top tips for making your customers happy and keeping your business in top shape.
Don’t skimp on ITSM
ITSM stands for IT service management, and it’s something that cannot be overstated enough when it comes to running a successful business. While there’s normally a great deal of information that comes with understanding ITSM, in a nutshell, it basically helps your business manage and run IT services, thus benefiting your company. This means making use of an effective help desk, which is the beating heart of ITSM. Any company that makes use of IT services needs a help (or service) desk, because of how much it can lighten the load. It’s all about working smarter, not necessarily harder!
Genuine interaction is a must
While interaction is essential to running a proper business, there’s still a difference between normal, and genuine communication between your company and its consumers. Take social media for example. Most people tend to speak their minds on social media platforms such as Twitter or Facebook. This is especially the case when they complain about certain things – poor customer service included. Wouldn’t it be a treat if your company could do something to help out this unhappy customer straight away, by replying through that same social media platform? That kind of genuine interaction bridges the gap between business and consumers and is highly recommended for keeping your customers happy.
Honesty is the best policy
This doesn’t just apply to everyday life – it also applies to your entire business model. A customer won’t like it when your company suddenly makes changes that affect how they interact with your brand without their knowing. After all, changes are an inevitable part of running a business, whether good or bad. Being honest about these changes is essential because it shows your consumers that you aren’t hiding anything, making it easier for them to trust your brand.
Running a business certainly isn’t easy, but there are definitely ways to make it a lot less painful for both you and your customers. Proper communication is a two-way street, so it’s important not to overlook these top tips. It doesn’t take too much effort to listen to your consumers, and making them happy is a lot easier than most people think!