So what’s in a name? In the case of blog headlines it’s everything. The headline of any blog is an important component and it is what will get your post read, or rather not read. The headline, or blog title must be written well or it will be the only part of your blog read! […]
Continue readingVideo clips have become a proven technique to capture the attention of your audience. Having a face to share information innately creates a personal connection that is hard to achieve with any webpage packed with words. Having a video or a bunch of videos to build your credibility with customers can seem like a lot […]
Continue readingOwning and running a small business now most certainly requires the inclusion of an effective website. Even the smallest business is expected to have at least some sort of web presence. Simply paying the kid down the street to set up a run-of-the-mill boring website is more than likely not worth your money. Being a […]
Continue readingSmartphones are everywhere. One might say the spotting of a non-Smartphone is a rare event, similar to the spotting of a hand held CD player; it just doesn’t happen often. As of December 2011, there were over 140,000,000 Smartphones actively in use in the United States. In true marketing fashion, new techniques have emerged to […]
Continue readingWorking your own hours in your pajamas whenever you feel like it and never having to leave your house – and being paid for it – sounds pretty fantastic to most people! Unfortunately, working from home is not necessarily all that simple. Sure, there is the advantage of forever avoiding rush hour traffic, but there […]
Continue readingWeb developers are the world’s gift to the Internet. The average, or even above-average, human being is incapable of creating a dynamic webpage out of thin air. Frankly, it can baffle even the most web savvy user; how do you actually make a webpage effective, attractive, and search friendly, all at the same time? Even […]
Continue readingRumor has it that social media will overtake conventional marketing within the decade. Think about it. When deciding where to take a date for a nice dinner or using a new accountant, are you more likely to take the word of a paid advertisement or the word of your unbiased friend? If you say paid […]
Continue readingFacebook may be a daunting concept for many businesses looking to venture into social media marketing, but in complete honesty it is virtually mandatory these days. Everyone from your eleven-year-old niece, your lawyer, all the way to your grandma has a Facebook account these days! A business presence is more important than ever, but simply […]
Continue readingThese days having a great website is pretty much essential for any type of business to succeed. Even companies without any apparent need for a webpage a few years ago, now run the risk of falling the way of the dinosaurs without one. I mean really, when was the last time you saw a phone […]
Continue readingUsing SEO is something you must do if you ever hope to be on the top of the search engine rankings for your industry. However, SEO is about more than keyword optimization and on page tactics. You have to think about off-page efforts as well. One way to accomplish this is through backlinking. Backlinks are […]
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