Reducing Carbon Footprint When Packaging
Sustainable packaging decreases leakage, improves circularity, and strongly desires to reduce carbon footprint. Statistics show that customers purchasing decisions are influenced mainly by the company’s sustainability program. That’s why you need to consider how your processes impact the environment when designing packages.
Pollution is a significant concern that needs no emphasis, and any business that comes out strongly with ways of reducing carbon footprint is welcome. Packaging and labeling are ways you can embrace sustainability and positively impact the environment.
Encourage socially responsible behavior
Packaging plays a significant role in educating the consumer, and when purchasing, the customer gets to understand the company’s commitment to the environment. Consumers are now than ever before, more environmentally conscious and thus are looking for products that reflect their values and expect brands to have such at the core. Therefore you must take a robust approach in reusing, reducing, and recycling waste. That attracts customers who want to see positive change in the environment. When you do large and over-engineered packaging, you’re viewed as excessive, while minimal packaging with callouts and icons that show recycling and sustainability packaging is the best way to offer your customers your commitment to fighting global climate change.
Choose lightweight for reduced footprint
Choosing lightweight when asking your products is not just an option but the best way to attract like-minded clients and partners. You should be engaged in continuous research on lighter solutions. That lessens the carbon footprint in packaging.-there are fewer requirements for fuel for transportation. You can pack so many products as you wish in a single container. So you can imagine how much you save when you use lighter materials when packaging. Therefore, you have fewer tries to make and thus less fuel needed.
Calculate the carbon footprint
You can use universally accepted calculators like GHG protocols or instruments provided by government organizations to report greenhouse gas emissions. That can be accurately done by considering carbon footprint in production, packaging design, transformation processes, and creation. Transporting the raw materials to the factory and the products to the consumer is another consideration.
Study the packaging dimensions closely
You need the packaging design to analyze the carbon container. You can also calculate the weight of labels, leaflets, and materials in the folding cartons. All that aims to maximize the available space without hindering basic features that protect the product and provide information. Packaging that fits the product does not only reduce the carbon footprint that’s linked to packing but also production and the cost of transport.
Choose certified raw materials
Most of the materials used in packaging are plastic, cardboard, or paper. A study carried out by the Center for international environmental law (CIEL) shows that over 3.5kgs of carbon dioxide is emitted into the atmosphere in every manufactured kilogram of plastic. That adds to the problem of its slow degradation. Instead, you can opt for paper or cardboard with a neutral carbon footprint when obtained in a respectful way to the environment.
There are many gains in choosing packaging procedures that reduce packaging materials’ carbon footprint. Customers will respect you and would want to be associated with you. Besides, sustainability enhances your production process, and you’ll enjoy an increased bottom line in the long term.