Working from home means no more commuting or spending hours away from home in a stressful environment. It also means you’ll have to take charge of your work life and create the type of life you really want. When you work from home, you have the flexibility to make your day look however you want. […]
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Mobile eCommerce is growing at a fast pace, with global smartphone users currently sitting at around 2.3 billion, and global sales via mobile expected to hit $638 billion by 2018. With a growing number of mobile users, shoppers and industry in general, it makes it more clear than ever that merchants need a winning mobile […]
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If you’ve just started a business, or you’re running a small one, your work is crucial to the success of that business. You’ll be managing all the high-level tasks, including making decisions, staying on top of sales and cash flow, and providing direction for the future of the business. So what happens if something comes […]
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You wouldn’t get into your car if you didn’t have auto insurance. You wouldn’t be comfortable owning a house without at least a basic home insurance plan. If you want to protect your business, business insurance is just as important—but there are many types of insurance available, and if you’re not familiar with the terminology […]
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So, your basement business moved into an official shared workspace. You hired your first small team, and you’re ready to pitch your big vision to a prominent investor. There’s only one problem – you don’t know where to start. Sure, you’ve given presentations in high school, but now you’ve got more than your grades at stake. […]
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Thinking like a consumer won’t make you rich. If you want to take your success to new heights, you need to think like a marketer. Here are three secrets to start:1. You’ll never get rich selling a productCompanies that start out selling products often change their business model when they realize selling products alone is […]
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Most businesses will run into financial trouble at some point in time, whether that’s in the initial phases of seeking funding, or hitting a cash flow wall in the middle stages of growth. Ideally, your company would generate enough revenue on a consistent basis to cover these problematic patches, but there will be extenuating circumstances […]
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First impressions are everything in the business world. Whether you’re an online entrepreneur or you have a physical storefront for your small business, what customers see the first time they interact with your brand often influences how they’ll feel about you for years to come.Tips for Boosting Physical Curb AppealFrom the very moment a customer […]
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With your first money-making blog, you may be tempted to target the biggest possible audience, writing content that could apply to everybody. This seems like a logical move, since you’ll be working with a much larger pool of potential customers and readers, but in reality, it’s better to split your audience into different segments—or narrow […]
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Conference calls are a necessary evil for most entrepreneurs. Email is a remarkably efficient mode of communication, but it lacks the conversational nature of a conference call. Individual discussions would be better, but at the same time, you need to have everyone contributing at once for the most ideally productive discussion. You could simply meet […]
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